Mio gets ‘Mooving’ with three new GPS products8/5/2008
Mio gets ‘Mooving’ with three new GPS products
Mio has today unveiled its latest portable navigation device offering for the Australian market, three new feature-packed models set to offer more value to consumers than ever before.
The Mio ‘Moov’ series includes the Moov 300, Moov 360 and Moov 370. All models boast innovative features, with several being first to market, in a sleek design (both unit and cradle). Even more feature highlights are included as standard across the range, including the new 4.3” anti-glare widescreen to make viewing and accessing information simple and easy and a competitive two year warranty, for peace of mind and guarantee of quality.
The Moov range promises the most comprehensive map data available in Australia with its MioMap2008 feature, powered by NAVTEQ ON BOARD™, giving users access to the most up to date map data, with 100 per cent coverage of Australian roads.
The Mio Moov series is also the first device in the Australian market to feature Live Points of Interest (POI) search powered by TrueLocal. In addition to the 600,000 built-in points of interest (like restaurants and bars) included with MioMap2008 software, users can now connect to over a million business listings and venues via live search using a Bluetooth compatible mobile phone. Convenience is guaranteed with the feature working straight out of the box – no additional downloads required.
Peter Ferrigno, National Sales Manager, said the new Mio Moov was designed with one thing in mind – to simply offer customers more from a GPS device:
“The Mio Moov range delivers what consumers have come to expect from Mio – a product packed with more features but at a value for money price. The partnership between NAVTEQ and Mio also means our customers will have access to map features never before seen in Australia.”
The new range also offers real time traffic updates via the Traffic Message Channel (TMC), provided by SUNA Traffic. Following on from being first in Australia to offer TMC in Melbourne, the Moov range extends coverage to include metropolitan Sydney and Brisbane. The Moov 370 is TMC enabled in-the-box while the Moov 300 and Moov 360 can be activated as an optional extra. With TMC technology, users can find out what’s causing a delay, approximate time of delay and a detour option to reach their destination on time.
In addition to incorporating more comprehensive map data, Mio has included enhanced safety features across the entire Moov range. Users can concentrate on keeping their eyes on the road, with turn-by-turn guidance in clear Australian pronunciation and spoken street names included as standard. So instead of a computer voice saying ‘Turn right in 50 metres’, the Mio Moov will effortlessly guide you with ‘In 50 metres, turn right into George Street’. Directions simply couldn’t be clearer.
The Mio Moov will also alert drivers to the locations of over 11,000 fixed red light and speed cameras, school zones, blackspots and railway crossings. Visual and audio warnings will alert the user prior to the location, so they can concentrate more on the road.
Users are also set to discover a whole new dimension to discovering new places with NavPix photo navigation. Drivers can choose to navigate to a destination using a photo, simply by downloading geo-tagged images from Flickr and the MioMore desktop* software.
A quick start up is also guaranteed with Mio Moov Instant Fix, allowing the Mio Moov to hook up with satellites up to five times faster. It also intuitively updates the data every three days without the need for a PC connection.
In addition to the plethora of new features included as standard, the Mio Moov 360 and 370 include even more product features to offer the ultimate in convenience, with Bluetooth Hands-Free capabilities and 3D landmarks.
By simply pairing a Bluetooth compatible phone with the Moov 360 or 370, users can make or receive phone calls – the Moov becoming a hands free device. Feeling disorientated? As the name suggests, the new 3D landmarks feature will highlight prominent landmarks in 3D. View locations like the Sydney Opera House from all angles to get your bearings in an unknown location, with the option to rotate the view 360 degrees to see right around the 3D view. But the difference with Moov is in the quality of the 3D landmarks. Using vector-based images, Mio Moov is able to show intricate detail of the landmark never before seen on an Australian navigation device.
Mio Moov series comparative table
Mio Moov 300 (RRP $349) – for the GPS beginner
The Mio Moov 300 is ideal for people who want a well priced feature packed GPS unit. Ready to go straight from the box, it includes the easy-to-use MioMap2008, a 4.3” antiglare widescreen, enhanced safety alerts, instant GPS Fix and the handy spoken street names, for greater accuracy and ease in reaching your destination. All backed by a 2 year manufacturer’s warranty.
Mio Moov 360 (RRP $429) – for the intermediate user looking for added convenience
In addition to the high quality Moov features included as standard, users will love being able to make and take calls using a Bluetooth compatible mobile phone or undertake a Live POI search by connecting to over a million business listings. And more for even more value, the Moov 360 features the intricate detail of Australian landmarks in 3D with the option to rotate the view 360 degrees.
Mio Moov 370 (RRP $549) – for the advanced user who likes to get there on time, every time
The Mio Moov 370 is the ultimate GPS unit packed with all the features including Live Traffic Updates activated in-the-box. Users can receive real time traffic information sent directly to the Moov 370, including updates on traffic congestions, accidents, road works and road closures (Sydney, Melbourne, and Brisbane). Live traffic Updates are also available optional with the Moov 300 and Moov 360.
The new Mio Moov series will be on shelf Mid-September at Harvey Norman, Retravision, Myer and other national retailers.
Website: http://www.mio.com/au Telephone: 1300 MIO GPS (1300 646 477)
*Mio Moov can be connected to a PC, providing immediate access to a comprehensive range of features.